Guide to register a trademark in India
We searched for info about filing a trademark, and came up empty-handed. So we wrote this: the Entrepreneur's Guide to filing a trademark in India.
Why you need a trademark?
A trademark is the mark, logo or trade name which identifies your business to your customers. A trademark registration is valid all over India. Even though the registration of a trademark is not compulsory, it has significant advantages:
1. Registration of the mark creates a presumption of your ownership of the mark. In case someone else violates your trademark, it is much easier to proceed against them if you own a registered trademark.
As an entrepreneur, the return on investment (ROI) on the time and money spent registering your trademark is huge as it does away with the hassle of establishing your trademark in a court if a dispute arises. If you are an online business, your trademark would usually include your domain name.
In fact, getting a trade mark for your domain name is the only effective way of protecting against people who use names sounding similar to yours to get some of your traffic -- the Internet Corporation for Assigned Names and Numbers (ICANN) dispute resolution process is pretty much out of the reach of the average Indian entrepreneur.
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